Janine Hernandez / Graphic Designer / pack rat
Packaging / Visual Identity / Custom Type / Retail Environment
Visual Identity / Wayfinding / Publication
Packaging / Visual Identity / Retail EnvironmentPackaging / Visual Identity / 3D
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2023© Janine Hernandez
Los Angeles Public Library
Visual Identity / Wayfinding / PublicationInstructor: Stephen Serrato
Concept
Embracing the future of academic learning and technology, the redefined visual identity of the Los Angeles Public Library (LAPL) embodies a commitment to innovation and equitable access to knowledge.
The mission is to showcase LAPL as a dynamic, indispensable resource deeply rooted in the city's rich history, serving as a beacon for diverse communities to connect, explore, and cherish the invaluable wealth of information and cultural heritage it preserves.
This refreshed identity symbolizes LAPL's dedication to shaping the next chapter of learning and technological advancement, inviting all to engage, discover, and thrive within our vibrant and inclusive community.
Keywords
Engaging
Inclusive
Evocative
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